Area 424
Here is a presentation of a projects I work on nowadays. This is a graphic design project for a local gym – Area 424. My job was to create a cohesive brand identity. I started from the logo of the gym, which you can see on the marketing materials. Then I proceeded to create banners, flyers, business cards, t-shirts and other materials to use in this gym.
Once completed, I started to work with the social media graphics. I myself gather visual materials, such as photos and videos. I created an editorial plan for social media and completed it with graphics of my creation.
My social media graphics are designed to grab attention and build gym’s online presence.
I have created a design to help this gym build a strong visual identity that resonates with their customers.

